The Sale Network Superdry Brand Bio | The Sale Network
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The Sale Network’s Brand Bio’s


The Sale Network’s latest brand bio focuses on the unique lifestyle brand Superdry. Known for their combination of iconic Japanese writing and hand drawn graphics featured within their designs, Superdry continue to grow in the worldwide market.

Discover the origins of the Superdry brand, alongside some of the amazing sale clothing we have available here at The Sale Network.

Who are Superdry?

Superdry is a global clothing brand, known for their high-quality distinctive products which incorporates Japanese inspired text and graphics with vintage British style.

The Superdry brand began with Julian Dunkerton, who founded the Cult Clothing brand in 1985 with a previous partner.

In 2003, Dunkerton met Bench brand founder, James Holder, and they created the Superdry we know and love today.

Originating in Cheltenham, an initial collection of five Superdry t-shirts were introduced into Cult Clothing stores before launching their own store of products in Covent Garden in London in 2004.

Superdry is now a global contemporary clothing brand, sold in more than 100 countries worldwide. Offering everything from menswear, womenswear and outerwear to their seasonal collections, their high-quality products have gained brand exclusive appeal.

The Superdry sale at The Sale Network

If you want to splurge on some unique Superdry pieces, then you’ve come to the right place! At The Sale Network, we offer a range of discounted Superdry clothing and accessories, so you can splurge on high-quality products at low prices.

If you’re looking for the hottest trends in Superdry clothing right now, The Sale Network can provide you with some must-have styles.

With the unpredictable weather that the UK must deal with, you always need a jacket to stay prepared! Superdry have a collection of high-quality sale jackets, from padded pieces to keep you warm during winter to light-weight denim or waterproof coats.

The Sale Network stock an array of Superdry sale men’s jackets and women’s jackets at amazing prices! Not only will you find a fantastic selection of coats and jackets, but we have everything including shoes, bags and accessories.

Shop our entire Superdry range online today.

Superdry FAQ’s

Still have more questions? Not to worry, as we’ve answered all the top questions asked regarding Superdry below!

Why is Superdry called Superdry?

The Superdry name is the result of a brainstorming session in a Tokyo bar. The word ‘super’ appeared on almost all the Japanese packaging James Holder was using for inspiration.

Is Superdry a luxury brand?

Superdry could be considered a luxury brand, however in comparison to luxury brands such as Ralph Lauren and Ted Baker, Superdry is a more affordable brand in the market.

Does Superdry do student discount?

Superdry doesn’t currently offer a student discount.

Does Superdry test on animals?

Superdry does not test on animals, or use any products derived from an animal.

Does Superdry run small?

Superdry clothing sizes tend to run on the smaller side to coincide with its “slim fit” look.

Take a look at TSN’s Superdry sale and more!

If you would like to discover thousands of amazing brands all at discounted products, The Sale Network has got your back. Browse our collections today!

You can get all our discounts and offers sent straight to your inbox when you join the TSN mailing list. Be the first to get a glimpse on the incredible deals we have to offer at The Sale Network